AlpMagic is a team of International Mountain Leaders providing qualified expertise and professional experience to those who live and promote the mountains.
We are an ideal partner for trekking agencies and tour operators, providing qualified International Mountain Leaders to guide treks in the Alps and along historic trails, as well as outings around iconic lakes and hikes along Italy’s most spectacular coastlines.
We collaborate with local administrations and tourism boards to deliver guided hikes, hiking and navigation lessons, challenging outdoor activities, and snowshoe outings across their mountain areas. We also work with companies, associations, and schools to co-design and organize team-building activities and targeted experiences.
We welcome mountain enthusiasts, families, and groups of all kinds—especially those who feel they are just beginning to explore the mountains and want to do so with confidence.
We also support trail runners looking to improve through guided training or explore the routes of upcoming races with experienced leaders.
AlpMagic promotes mindful and sustainable mountain tourism — respectful of the environment and its fragility — while enhancing the culture, traditions, and identity of the regions we explore.
